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TechMentee

520 executive registrations + 100 sales demos from one event

Event-led B2B SaaS startup engaged Division50 to fill one flagship event with senior decision-makers AND convert attendees into sales demos. End-to-end execution including pre-event ABM, event-day coverage, and post-event nurture.

Outcome scorecard
Duration
10 weeks
Meetings
100 sales demos booked
SQLs
Not published
Pipeline
Not published
Closed-won
Not published
Lift / ROI
520 executive registrations
Numbers below are sourced from public client attestations on Clutch or verified case-study materials. Fields shown "Not published" are confidential — full numbers shared under NDA on the strategy call.

What we ran

  • 1Pre-event ABM cadence targeting executive decision-makers
  • 2Multi-channel outreach: LinkedIn + email + WhatsApp
  • 3On-site event production + lead capture
  • 4Post-event sales-demo booking sprint (100 demos booked)
  • 5Recorded + repurposed event content for ongoing demand-gen

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