Content Marketing Agency. A content team in a box. Filmed, edited, published.
Studio up top. Distribution down the funnel. We run both — filming, editing, short-form, long-form, podcast, ad creative, multi-platform publishing — under one retainer, one team, one operating system. Human-led. AI-enabled. UK + GCC native.
One filming day · Weeks of content · Multi-platform publishing · No long contracts
Short-form videos per month from one filming day
Long-form pieces per month for YouTube + VSL
Platforms posted + scheduled — TikTok, Reels, Shorts
Your first content drop goes live
Content engines running for
Four steps. From an empty calendar to a publishing engine.
- 01
Discovery
We learn your brand, your audience, and the content gap.
Two-hour working session. We map your current content output, the platforms your buyers actually live on, the formats that work for your category, and the brand voice we have to protect on camera. No filming day until we know what the content has to do for revenue.
- 02
Strategy
We design the content engine — pillars, formats, cadence, distribution.
Pre-scripted content pillars + hook bank tuned to your ICP. Shot list for the studio day. Edit templates per platform. Posting cadence calibrated to your category. Comment-management + DM-routing playbook for inbound replies. The whole thing is mapped before a camera turns on.
- 03
Execute
Filming day in studio. Edits delivered. Posts go live.
You show up to our Dubai studio for one filming session (or weekly, on Media Machine). Producers run the day, our editors cut everything into 20-60 short-form pieces + long-form for YouTube + podcast episodes. We post + schedule across your channels. You see everything before it ships.
- 04
Optimize
We tune what's working, double down, and refresh the engine monthly.
Weekly review of which hooks landed, which formats pulled engagement, which content drove DMs + booked calls. We kill what flops, scale what works, and refresh the pillar set + hook bank every 30 days so the engine doesn't go stale.
Studio, producers, editors, publishers — under one roof.
Studio filming
Booked-and-ready studio in Dubai — lit, mic'd, multi-camera. You show up to film. Producers run the day, coach on-camera delivery, capture B-roll, and bank a month of raw material in one session.
Short-form video
20-60 pieces of short-form a month, cut for TikTok, Instagram Reels, YouTube Shorts, and LinkedIn. On-brand captions, subtitles, hooks tested against your ICP — formatted natively per platform, not the same vertical dumped everywhere.
Long-form video & VSL
1-4 long-form pieces a month for YouTube + VSL + thought-leadership. Scripted, shot, edited, with chapters + thumbnails + descriptions optimized. The asset your sales team uses in outbound and your homepage uses as a hero.
Podcast production + hosting
End-to-end podcast: in-studio recording, professional audio mix, video version for YouTube, transcript companions for SEO, and hosting + distribution to Spotify + Apple + Google. Your show, our production team.
Ad creative — scripted, recorded, edited
Paid-ad creative drops: 4 video ads + 8 photo creatives per cycle, scripted around proven hooks, recorded in studio, edited per platform spec. Built for Meta, TikTok, YouTube, and LinkedIn — ready to plug into your ad account.
Multi-platform publishing + DM automation
Posting + scheduling across every channel you want covered. Comment management, DM triage, and AI-led lead routing — qualified inbound replies land in your CRM and on your sales team's queue, not in a notifications inbox no one checks.
What brands actually walk away with.
Anonymized below for confidentiality. Full case studies and named references shared on the strategy call.
From 0 to 1.2M monthly impressions in 90 days
B2B SaaS founder with no content presence outside cold outbound. We ran 2 filming sessions/month, shipped 28 shorts + 2 long-form per cycle across LinkedIn + YouTube. Inbound demo bookings tripled by month 3.
One filming day, 47 publishable assets
Mid-market services firm had a strong founder but zero on-camera content. We banked 47 publishable short-form assets + 3 long-form interviews + a podcast pilot from a single studio day. Calendar was full for the next 6 weeks before they walked out.
Ad creative drove a 38% CAC reduction in 60 days
DTC brand stuck running the same 4 ad creatives for months. We scripted, recorded, and edited 12 fresh video ads + 24 photo creatives across one cycle. The new creatives took over their ad account, CAC dropped 38% inside 60 days.
“We tried hiring an in-house content team. After six months we had 4 videos and a $14k/month payroll bill. One filming day with Division50 produced more usable content than the in-house team shipped in a quarter.”
“What sold us was that the same team scripts, films, edits, and posts. No more chasing a freelance editor for cuts, then a social manager for captions, then a producer for next month's shoot. It's one chain.”
“I was worried about being stiff on camera. The producer ran the day like a coach — by the third take I forgot the camera was there. Half the clips on my feed now came from that one session.”
Questions founders + marketing teams ask.
Do you guarantee a specific number of followers or viral hits?
No — anyone who guarantees you virality is selling spam. What we commit to is execution: filming days run, edits delivered, posts scheduled, comments managed, DMs triaged. Brand growth is a compounding outcome of consistent output + format iteration — we get you to consistent output from week 2, then tune formats until the engagement curve bends. Honest version: most clients see a meaningful jump in inbound DMs and qualified pipeline by month 3.
What's the minimum commitment?
3-month minimum on monthly content packages so we have time to dial the format set and prove the engine. Ad-creative drops are one-time engagements — script, record, edit, deliver. After the first 3 months we work month-to-month with 30 days notice. No long-term lock-ins.
Do I have to come to Dubai to film?
Most clients fly in once a month for the filming day — one day in studio buys you 20-60 publishable pieces, which is a strong ROI on the trip. For clients who can't travel, we run remote-shoot kits and on-location shoots with a regional crew. Tell us where you are on the strategy call and we'll size it.
I'm not good on camera. Will this work for me?
This is the most common worry and the most-solved problem. Producers run the filming day like a coach — pre-scripted hooks, frame-by-frame coaching, multiple takes until it lands. We've put founders on camera who had never filmed before and shipped content from the same day. Bring the expertise, we'll handle the performance.
Will the content sound like an agency made it?
No — and that's the bar. We don't write a content calendar in a vacuum. We script around your actual point-of-view, capture your real voice during the filming day, and edit in your tone. You review every piece before it ships. If a clip ever sounds like generic agency content, we kill it.
Can you also handle paid ads + landing pages, not just creative?
The Content & Media engagement covers production + organic publishing. For end-to-end paid acquisition — ads + landing pages + CRM + tracking — that's our Growth Package or Inbound Lead Generation service. Ad-creative drops can plug directly into either, or into your existing in-house ad team.
How fast can we start filming?
Discovery + content strategy is typically 1-2 weeks. First filming day in week 2 or 3 depending on travel + schedule alignment. First content drop goes live within 14 days of the filming day. Ad-creative-only drops can ship in 3-4 weeks from kickoff.
How is pricing structured?
Monthly retainer scoped to filming cadence, deliverable volume, and number of platforms covered — from a lighter single-session presence package through a weekly-cadence Media Machine. Ad-creative drops are one-time scoped. Quote-based — what you need depends on category, audience, and the content gap. Book a strategy call and we'll size it in 30 minutes.