MBC Media Solutions · Riyadh & Jeddah, KSA · Media & Advertising
$20M in sales in 10 days from MBC's first-ever advertiser program
Published Jun 2024 · Updated Jun 2026
Division50 generated $20M in advertiser sales in 10 days for MBC Media Solutions in Riyadh and Jeddah, Saudi Arabia, driving 3,500+ event registrations at a 40% attendance rate.
Division50 ran MBC Media Solutions' first-ever advertiser program in Riyadh and Jeddah, Saudi Arabia, promoting Radio and Shahid ad packages. The media and advertising campaign produced $20M in advertiser sales in just 10 days, 3,500+ registrations, and a 40% attendance rate across 2024 through events plus multichannel outbound lead generation.
40% attendance (2x typical 20% benchmark)
MBC Media Solutions engaged Division50 to fill its first-ever program promoting Radio + Shahid advertising packages. We ran a fully integrated multichannel outreach + nurture engine to secure registrations and confirmed attendance from the right travel-industry ICP.
The challenge
MBC Media Solutions needed to launch its first-ever advertiser program promoting Radio and Shahid ad packages and convert advertiser interest into booked sales across Saudi Arabia's Riyadh and Jeddah markets.
What we ran
The results
Division50's events plus outbound lead-generation motion delivered $20M in advertiser sales in 10 days for MBC Media Solutions, alongside 3,500+ registrations and a 40% attendance rate — an attendance rate that doubled the typical 20% B2B event benchmark.
Frequently asked
How much revenue did Division50 generate for MBC Media Solutions?
Division50 generated $20M in advertiser sales in just 10 days for MBC Media Solutions through its first-ever advertiser program promoting Radio and Shahid ad packages. The campaign combined events with multichannel outbound lead generation across Riyadh and Jeddah, Saudi Arabia, and also produced 3,500+ registrations at a 40% attendance rate.
What were the results of Division50's campaign for MBC Media Solutions in Saudi Arabia?
Division50's campaign for MBC Media Solutions in Riyadh and Jeddah, Saudi Arabia delivered $20M in advertiser sales in 10 days, 3,500+ event registrations, and a 40% attendance rate. It was MBC's first-ever advertiser program, promoting Radio and Shahid ad packages via events plus outbound lead generation in 2024.
How did Division50 drive event attendance for MBC Media Solutions?
Division50 drove a 40% attendance rate for MBC Media Solutions by combining multichannel outreach across LinkedIn, email, WhatsApp, and calls with ICP data enrichment focused on travel and dedicated attendance-confirmation workflows. This approach helped convert 3,500+ registrations into a strong show rate and ultimately $20M in advertiser sales in 10 days.
What channels did Division50 use for MBC Media Solutions' advertiser program?
Division50 used a multichannel outreach mix of LinkedIn, email, WhatsApp, and calls for MBC Media Solutions' first-ever advertiser program, supported by ICP data enrichment with a travel focus and attendance confirmation. The program promoting Radio and Shahid ad packages produced $20M in advertiser sales in 10 days and 3,500+ registrations.
How many registrations did Division50 generate for MBC Media Solutions?
Division50 generated 3,500+ registrations for MBC Media Solutions' first-ever advertiser program promoting Radio and Shahid ad packages in Riyadh and Jeddah, Saudi Arabia. With a 40% attendance rate, the events plus outbound lead-generation motion converted advertiser demand into $20M in advertiser sales in just 10 days during 2024.
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