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Event lead generation that fills the room

Division50 designs and runs the end-to-end demand engine behind enterprise events — from ICP-built invite lists and multichannel outreach to attendance confirmation and post-event follow-up. The result is sold-out, decision-ready rooms that convert into real pipeline.

3,000–5,000+ qualified registrations per flagship event
30–40% attendance rates — above the ~20% B2B event benchmark
$10M–$50M+ in attributed sales from a single program
MBC Media Solutions
$20M
Sales in 10 days

$20M in sales in 10 days from MBC's first-ever advertiser program

Read the story →Boost Media International
7
countries · 3 continents

Sold-out broadcaster events across 7 countries and 3 continents

Read the story →ARN — Arabian Radio Network
$50M+
Sales generated

5,000+ registrations and $50M+ in sales for ARN's event series

Read the story →Roxy Cinemas — Business Club (CBC 2025)
$10M
Sales generated

$10M in sales and 682 registrations for a first-time premium event

Read the story →
Qatar–KSA Trade Mission
1,700+
qualified leads

1,700+ registrations and ~200 B2B meetings at a $0.19 cost-per-click

Read the story →PrimeImpact — powered by Primedia
51 confirmed
Post-event meetings

104% of target and 51 meetings from a first-time exclusive event

Read the story →
News Corp Australia
~400
C-suite attendees

~400 C-suite leaders seated at exclusive business lunches across 4 Australian cities

Read the story →
Corus Entertainment
DFY
Done-for-you event outreach and registrations

End-to-end event outreach driving high-quality attendance for Corus Entertainment's marketing events across Canada

Read the story →
Want results like these for your business?Explore our Event Lead Generation services →→

Let's build your engine

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