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B2B TelecomUnited Kingdomeventscontentoutbound
Juice

$4M influenced pipeline from one executive roadshow

UK telecom client engaged Division50 to design and execute a flagship executive roadshow targeting CIOs and IT directors at large enterprises. We owned audience curation, RSVP outreach, on-site coverage, content capture, and post-event follow-up.

Outcome scorecard
Duration
12 weeks
Meetings
Not published
SQLs
Not published
Pipeline
$4M
Closed-won
Not published
Lift / ROI
Not published
Numbers below are sourced from public client attestations on Clutch or verified case-study materials. Fields shown "Not published" are confidential — full numbers shared under NDA on the strategy call.

What we ran

  • 1Curated 250+ named enterprise CIO/IT-Director invitee list
  • 2Executive-tier outreach across LinkedIn + email + handwritten
  • 375% RSVP show-up rate (industry average is 30-40%)
  • 4On-site event capture: short-form + long-form video
  • 5Post-event ABM cadence on every attendee + their account team

"We expected a great event. What we got was $4M of influenced pipeline. Division50 ran every detail."

Head of Marketing, Juice

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